If you've shopped for a custom built gaming desktops recently, you might have come across a company called Xidax, a relative newcomer to the boutique building scene. Xidax launched online in 2013, right in the midst of a resurgence in PC gaming. To some, it may have seemed downright crazy at the time to enter a market that had previously chewed up and spit out other players (does anyone remember Hypersonic?). But Xidax forged ahead anyway in hopes of rising in the ranks of brand recognition...