The situation in the chipset market is changing fast nowadays. New chipsets used to become available to mainboard makers a few times a year, but now I have to review them monthly. And not just one but several products are often to be reviewed. So what's happening to the market? Why are the manufacturers trying to smother the market in their new wares?

I guess there is a simple answer. Competition. Competition among both: chipset makers and processor manufacturers, the latter promoting further innovations for their platforms to get more customers. Added the several constantly improving alternative memory technologies available and the present transition to the use of advanced standards: AGP 8x, USB 2.0, IEEE 1394, ATA/133, SerialATA and so on, there're wide possibilities to produce chipsets supporting various sets of various innovations. Rivaling chipset makers are racing to implement new technologies and announce new products. All to be in the lead. As only lazy one doesn't make chipsets nowadays, no wonder so many alternative variants are available.

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