Before we begin, let me just make it clear there are no April Fools joke in this article. Now that we have all that cleared up, let me ask you a quick question: How much does presentation affect the perception of quality? In 2007, a man spent a cold January morning playing six classical pieces for 45 minutes at the entrance to a subway station in Washington DC. During this time, thousands of people went through the station. Among all the people who passed by, only seven people stopped by to listen, and just one person recognized the man playing was none other than renowned musician Joshua Bell, using his handcrafted 1713 Stradivarius violin reportedly worth $3.5 million dollars. Ironically, three days earlier, Joshua Bell played to a full house at Boston's Symphony Hall, with preferred seating tickets running as high as $100 each. How could there be such a big contrast? At its core, it is still the same person with the same music. The difference, of course, came down to presentation. At the concert hall, people knew who Joshua Bell was, and they were in the right setting to be ready to listen. However, at the subway station, no one knew who he was, and nobody was expecting his performance, nor were they ready to appreciate the music. Clearly, presentation has a huge effect on the perception of quality. Even if you were a world class violinist, if not marketed accordingly, will not give you the attention you deserve. Earlier on this year, I reviewed the Patriot Viper 4 PC4-22400 2x8GB, a great performing memory kit with good looks to boot. Today, we will take a look at a model from Patriot's new Viper Elite lineup. One could say, at its core, the Viper Elite series is the same as the Viper 4 series with a different heatspreader. If you look at the specifications for DDR4-3000 kits in both lineups, you will notice they even operate at the same latencies and voltage. What kind of change will a heatspreader bring? Read on to find out!