Being a "celebrity" of sorts does tend to paint a target on you, and Wendel is no different. Instead of praising him as a role model and successful entrepreneur, critics have harped that Fatal1ty branded products have steep price tags and that you are essentially paying extra for the "Fatal1ty" name. A quick check at a popular online retailer reveals that most Fatal1ty branded gear is priced according to its competition. Others tend to forget that the majority of Fatal1ty products are top quality; he doesn't just go around and endorse every product thrown at him. It is with this mindset that we present the OCZ Fatal1ty Series 700w Power Supply for review.