It's a phone that's in an identical chassis to the one released three years ago, and beyond a new color it's impossible to know which model is which. It's the iPhone 'Special Edition'.Then I look around the train carriage on the way to work and count the amount of iPhone 5S and 5 devices that are being prodded quietly all around. The number is staggering, and it easily dwarfs the amount of iPhone 6 or 6S handsets on show.Has Apple been smart here? Looked at the way people are using phones and realised there's a massive market for a certain form factor - one that's not only not being serviced in the iWorld, but in the smartphone arena in general? The iPhone SE is a phone that many might not have expected - in truth, we thought the iPhone 5C would get a reboot, with the plastic chassis coming in a more rounded, 6S-a-like shape and allowing Apple to offer a lower-cost phone that could be pushed to other territories where flagship phones don't sell as well.But instead we got a hark back to a long-forgotten era in smartphones, like Apple slit time in two and pulled a phone back through, and charged US$399 (359, AU$679) for the 16GB model, and US$499 (439 / $AU829) for the 64GB option for the privilege.