Next to the GTX 980 STRIX, ASUS is also launching the GTX 970 STRIX graphics card today. As usual the GTX 970 is the smaller brother of the GTX 980 and it comes with a more attractive price but therefore offers a little less performance. There is also a custom design PCB as well as - apparently - ASUS STRIX cooler and overall this should be a rather punchy card.